Blog

July 28, 2016

Are You A/B Testing Your Product Packaging?

In case you aren’t familiar with this terminology, A/B testing is simply the process of testing consumer response to two different versions of the same variable […]
August 2, 2016

New Trends in Food Packaging

Packaging for a product is as important as the product itself. There are rows and rows of competition on the shelves at the supermarket and it […]
August 3, 2016

Cornering Millennials With the Right Packaging

Oh the ever difficult to figure out Millennial generation. This group born in the years between 1977 and 2000 have long been a tough generation to […]
August 4, 2016

5 Deceptive Food Packaging Claims

Today’s consumers do more research into food labeling and actual ingredients than ever before. Informed buyers want to really know what ingredients have been included in […]
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