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The headlines were filled with talk of a ‘plain packaging’ movement in the tobacco industry.  The UN started the push, encouraging federal governments to further regulate […]

News of efforts to reduce ocean pollution and to possibly save sea life has got many people very excited.  The story starts with a small craft […]

How important is color when it comes time to design your new food pouches?  As any packaging designers would tell you, color matters!  It holds great […]

In the previous blog post, we started talking about the psychology of color, and how that information can be used to building marketing strategies and to […]