Packaging Design Archives - Performance PackagingPerformance Packaging

Packaging Design

September 8, 2016

The Importance of Listening to the Consumer

Imagine the average woman – your customer — standing at the kitchen fridge, looking for a snack.  It’s been a week or two since the last […]
September 6, 2016

What A Child’s Love of Diapers Can Teach Us

A mother walks in the room to find that her toddler is hugging a package of diapers to his chest and happily babbling away.  She doesn’t […]
July 6, 2016

How to Simplify Your Packaging Designs

New trends are emerging this year and probably the most popular is skimming down and simplifying packaging. The use of whitespace is also becoming increasingly more […]
June 30, 2016

When is it Time to Meet with your Packaging Designers Again?

Certainly you have noticed that even the biggest names in retail change their packaging design from time to time.  While you may have a package that […]
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